Our NPS is Reaching the Highest Level, Ever” – Magasin Sales Manager on Turnpike and ITAB’s Impact

“Our Net Promotor Score is reaching the highest level it has ever been,” says Anne Sorensen, Sales & Service Manager at Magasin.

For Magasin, Denmark’s most iconic department store, customer service has always been at the heart of the brand. But in today’s competitive retail landscape, meeting rising expectations requires more than tradition – it requires innovation to reduce all unwanted friction in the store.

That’s why Magasin partnered with ITAB and Turnpike. Together with Samsung, the companies have equipped Magasin’s shop floor with smartwatches and a seamless, real-time communication system that empowers staff to deliver the kind of service customers truly value.

“One of the things we are not missing out on anymore, is being available for all our customers.” says Anne.